Family-Owned, Trainer Approved
Quality dog gear, treats and enrichment products, from our family to yours!
Over 1200 reviews and 24,000 orders placed!
Family-Owned, Trainer Approved
Quality dog gear, treats and enrichment products, from our family to yours!
Over 1200 reviews and 24,000 orders placed!
But we can let you know when it's back in.
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Introducing Beef Bone Broth Concentrate - a culinary delight for your dog or cat! Crafted from premium grass-fed New Zealand beef bones, this powerhouse concentrate makes over 25 litres of savory bone broth goodness.. Enjoy the ease of elevating your pet's health with every sip—benefiting their gut, coat, and joints. The versatile squeeze bottle allows effortlessly pouring over kibble, rehydrating meals, or freezing onto a Lickimat.
Make your pets meal time extraordinary with our Bone Broth Concentrate — big on benefits! On average Bone Broth in New Zealand is typically around $7 to $10 per 500mls and is normally sold frozen. This ambient concentrate makes over 25L and lasts over 4 months when opened. Exceptional value and quality.
Serving Size Suggestions:
| Pet Size | Broth | Warm Water |
| <5kg | 1/4 tsp | 150ml |
| 5-15kg | 1/2 tsp | 300ml |
| 15-25kg | 3/4 tsp | 450ml |
| >25kg | 1 tsp | 600ml |
Ingredients: Beef Leg Bones, Sea Salt.
Nutritional Analysis: Protein ≥30%, Fat 14-16%
Refrigerate after opening.
Welcome to Shine Canine! As a family-run small business, we're all about bringing the best quality supplies to pet parents across New Zealand. Whether you have dogs, cats, or other furry friends, we've got everything you need—toys, collars, accessories, treats and more!
We offer shipping across New Zealand, primarily through New Zealand Post. Add your items to the cart, and shipping rates will be calculated at checkout. One click is all it takes!
Your satisfaction is our priority. If you wish to return or exchange any item, just email us at shop@shinepets.co.nz with your order number, the product, and why you'd like to return it.
We accept returns within 28 days of purchase. Once we receive the goods in their original, unopened packaging and resalable condition, we'll issue a refund (excluding shipping) or credit. Contact us anytime, and we’re happy to help you through the process!

We take your safety seriously, but we keep the tone simple and local.
Bone broth is good for dogs' joints, and ours just loves to climb and jump from places she knows she shouldn't. Anyway, she has been loving her dinner, licks the bowl clean whenever we add this.
Easy
Good Value and both our rottie girls 10 months love this added to beef stock mix with I add with their dry food and a decent scoop of Greek Yoghurt - the perfect combination - their coats are shining and in prefect health - a great natural supplement - keeps well in the fridge once opened and easy pour nozzle - just love it - give it a try
My dogs love this - I add it to their kibble
Choosing local matters, more than ever. When you shop at Shine Pets for your pet supplies, you're supporting a small business rooted in NZ. Formerly Shine Canine, we're owned and operated by Tarah, a work-from-home mum of two wonderful kids, Fern (9) and Ash (5) .Our beginnings might be humble, but our superior pet products and customer service outperform giant retail chains. So, thanks for being a part of our lovely little journey!
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Get yours while you can.
Shine Pets is a small, family-owned business based in New Zealand, created from our love of dogs and years working hands-on with them every day. From quality toys and training gear to health and wellbeing products, everything we stock is chosen with care. We’re proud to serve fellow pet owners nationwide with friendly service and products we truly believe in.
Stands up to fairly robust chewing, although the little feet didn't last long🤣
I love this lead, it's so lightweight, easy to clean, and doesn't get snagged when my dog runs around trees!
My dogs love these special treats. I’ve tried many and these goodies can be broken into smaller pieces and they don’t upset their delicate stomachs. I’vl recently ordered another 2 bags (didn’t want them to sell out).
Product arrived promptly, dogs loved the liver chips included in the package :) Ball Pocket Tug is just perfect, Macy loves it and it works perfectly as incentive for Agility run and reward. Fits nicely in my pocket too. Excellent value for money. Thanks Shine Pets